Global Program Increases Partner Capacity and Capability Through New
Industry Specializations, Certifications and Broader Product Access
SAN FRANCISCO, Apr 18, 2011 (BUSINESS WIRE) --
Autodesk,
Inc. (NASDAQ:ADSK), a world leader in 3D design, engineering and
entertainment software, introduced several enhancements to the 2011 Autodesk
Partner Program that will help the company's global resellers to
increase their capabilities and capacities. With the addition of a new
Platinum Tier, more industry specializations and product certifications,
and new ways to measure customer satisfaction, the Partner Program
provides new opportunities for Autodesk value-added resellers (VAR) to
grow their businesses.
"For more than 28 years, Autodesk reseller partners have been
instrumental in delivering world-class design solutions, products and
services to customers around the world," said Steve
Blum, senior vice president of worldwide sales and services,
Autodesk. "With the addition of the new Platinum Tier and other
enhancements to our global Partner Program, we are excited to be
offering our reseller partners greater access to products, increased
opportunities for more comprehensive partner services, as well as
expanded professional development -- all of which will help our partners
better serve their customers."
Last year, Autodesk introduced the global Partner Program, a natural
evolution of the company's effort to provide better customer and partner
experiences. With these changes, Autodesk is building on the program to
deliver the best products and solutions to their reseller partners
through expanded product access, tiers and specializations.
The 2011 Autodesk Partner Program
Customer value is at the core of the Autodesk Partner Program. The
Program recognizes partners who provide the highest level of value to
Autodesk customers, and it enables customers to purchase complete
solutions from the partner of their choice. In addition to the new
Platinum Tier, enhancements to this year's program include role-based,
on-demand online training, as well as an increased focus on partner
capacity, capability and productivity.
These enhancements help automate and streamline Autodesk's channel
business and optimize the productivity of the company's reseller
partners.
Autodesk Platinum Tier
The new Platinum Tier is a clear indication to Autodesk customers that
Platinum Partners provide the highest level of service and industry
expertise. This tier recognizes partners who deliver the highest level
of value to customers. Autodesk reseller partners earn Platinum Tier
status by demonstrating deep industry expertise, completing training and
certification requirements and meeting the highest Customer Satisfaction
requirements.
Partner Specialization and Certification
The new Autodesk Partner Specializations enable partners to highlight
and brand their expertise in delivering services in key industry areas.
Current specializations include Consulting, Building Engineering,
Process Plant and Factory Design. New content and roles have been added
to the Autodesk Partner Certification program, which provides
role-based, industry-specific training for partners to enhance their
professional development in critical problem solving and technical
skills. The program has seen tremendous success since its introduction
last year, with more than 20,000 partner personnel receiving
certification in a variety of areas. Specialization, certification
training and exams are available to partners through the Autodesk
Learning Central (ALC), an online learning portal for partners launched
last year.
Customer Satisfaction Program
The Customer Satisfaction Program enables Autodesk reseller partners to
gain valuable feedback on the customer experience they deliver through
10-minute, web-based surveys. In keeping with Autodesk's focus on
customers, the Customer Satisfaction Program provides valuable data to
help partners improve their services and support, strengthen their
customer relationships, improve customer satisfaction and loyalty, and
identify additional sales opportunities.
About Autodesk
Autodesk, Inc. is a leader in 3D
design, engineering and entertainment software. Customers across the
manufacturing, architecture, building, construction, and media and
entertainment industries -- including the last 16 Academy Award winners
for Best Visual Effects -- use Autodesk software to design, visualize
and simulate their ideas. Since its introduction of AutoCAD software in
1982, Autodesk continues to develop the broadest portfolio of
state-of-the-art software for global markets. For additional information
about Autodesk, visit www.autodesk.com.
Autodesk and AutoCAD are registered trademarks of Autodesk, Inc.,
and/or its subsidiaries and/or affiliates in the USA and/or other
countries. Academy Award is a registered trademark of the Academy of
Motion Picture Arts and Sciences. All other brand names, product names
or trademarks belong to their respective holders. Autodesk reserves the
right to alter product and services offerings, and specifications and
pricing at any time without notice, and is not responsible for
typographical or graphical errors that may appear in this document.
© 2011 Autodesk, Inc. All rights reserved.

SOURCE: Autodesk, Inc.
Autodesk, Inc.
Angela Simoes, 415-547-2388
angela.simoes@autodesk.com